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Livestreaming to reach a global audience

News publication date: 
Tuesday, 03 April 2018
Lecturers speaking

One of the many services on offer from our Educational Media Services (EMS) team is livestreaming (also known as webcasting).

This service is perfect for events designed to reach the widest possible global audience and is used with great success by the University’s Widening Access and Participation team as part of their Oxplore initiative. Oxplore has been built and created by the University of Oxford for young people as part of its commitment to reach the best students from every kind of background.

Oxplore has used the EMS livestreaming service to broadcast live from Oxford to schools in the UK to help engage them in super-curricular learning and discussion with Oxford specialists. By using the flexible studio space in our Banbury Road offices, Oxplore is able to benefit from the expertise of our in-house team providing a cost-efficient service to a potentially very large audience.

As Dr Alex Pryce, Head of Student Recruitment explains:

By relying on the EMS support, we can rely on steady connection and a technical solution that works in the majority of schools regardless of their in-house set up. Our team are free to respond to people watching on social media and field their questions to the panel in real time.”

The broadcast quality is high, with two cameras to ensure an engaging presentation, and Alex reports that the events have been well received so far. Another livestream is planned for 15 May entitled ‘Could we live on another planet?’ and more will be scheduled in the future to build the Oxplore audience. This and other livestreaming recordings can be found via https://livestream.com/oxuni.

The EMS livestreaming service also broadcasts the University degree ceremonies to friends and relatives unable to attend and provides a live professionally filmed webcast of events or conferences at all the major venues across the University. The team will look after all the technical set-up and testing and will bring all the lights, cameras and microphones needed for a high-quality multi-camera broadcast for a global public audience. If you wish to find out more about the livestreaming service, please contact the team via media@it.ox.ac.uk

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